CT Interactive’s Diamond Tree Progressive Jackpot and the Studio’s Next Moves in Regulated Markets
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The race to stand out in online casino lobbies has turned progressive jackpots into one of the key battlegrounds for slot developers. CT Interactive is one of the studios trying to push the format forward with The Diamond Tree, a new jackpot mechanic that links several of its existing titles into a shared prize system.
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In a recent interview with BonusFinder, chief operating officer Martin Ivanov outlined how the three-tier jackpot works, why it was built as a multi-game feature, and how presentation choices such as audio, visuals, and bonuses fit into CT Interactive's broader retention strategy. He also discussed the studio's events calendar and the markets it still wants to enter as regulation evolves.
Designing a three-level, multi-game progressive
At the centre of the project is The Diamond Tree, a mechanic that sits on top of selected CT Interactive slots and funds three different jackpot levels from play across those games. Rather than attaching a separate progressive to each title, the company opted to let multiple releases feed into the same pot so that players encounter the feature in more than one place.
Ivanov describes it as a “three-level, multi-game progressive jackpot” that supports several currencies and is engineered to feel like a fully fledged experience rather than an afterthought bolted onto the reels. The feature is framed to feel cinematic, with an emphasis on smooth transitions between the base game and the jackpot mode.
A key element is the Bonus Spin mechanic, a special mode that can unlock several different prize outcomes in one sequence. Instead of a single progressive draw at the end of a round, the feature can line up multiple progressive or bonus awards, giving players the sense that more than one jackpot is in play at the same time.
Retention, session value, and bet sizing
For operators, the appeal lies in how those extra prize opportunities interact with player behaviour. By making it possible for more than one progressive to trigger, the studio aims to keep sessions feeling volatile and unpredictable, which can translate into longer engagement for the games that carry the mechanic.
Ivanov notes that the math behind The Diamond Tree is tuned so that higher stakes increase the chances of unlocking those layered payouts. In practical terms, the larger the stake, the greater the probability that multiple jackpots can appear within the same feature round, a structure that is meant to reward commitment while still respecting the underlying randomness.
Ten familiar titles share one jacket
To launch the system, CT Interactive chose a group of familiar games rather than building an entirely new lineup. The Diamond Tree currently links together ten established titles that already perform well in key markets, giving the mechanic an immediate audience across different themes and reel layouts.
According to Ivanov, the selection reflects both player data and internal design considerations. The studio prioritised games with proven traction and carefully balanced mathematical models, making it easier to plug a new jackpot into the existing experience without disrupting how those slots already feel to regular players.
From the operator's perspective, clustering multiple hit titles under one progressive also simplifies promotion. Casinos can highlight a single jackpot brand while still offering several different games, instead of having to educate players about a separate jackpot mechanic for every new release.
Why presentation still matters
Throughout the conversation, Ivanov repeatedly returns to the importance of presentation. In his view, the strength of a mechanic is not only in its maths but also in how it sounds and looks when a player sits down to spin.
He says “immersive sound, flexible bonus systems and high-quality visuals are essential” because they help keep the experience distinctive in a crowded market. Rich audio design and layered bonus structures are intended to make the jackpot moments more memorable, giving players a stronger emotional response when the feature appears.
That approach extends to the way The Diamond Tree is surfaced inside the games. Each participating slot frames the jackpot in a way that suits its existing art style, while still pointing back to the same overarching prize pool. CT Interactive wants the mechanic to feel coherent across the portfolio without losing the quirks that made each title popular in the first place.
From SBC Lisbon to ICE Barcelona
The Diamond Tree made its trade show debut at the SBC Summit in Lisbon, where CT Interactive showcased the jackpot alongside fresh content in front of operators and industry partners. Live events remain a key channel for the studio to present new releases, demonstrate features in person, and gather direct feedback from prospective clients.
Ivanov characterises these conferences as an opportunity to reinforce existing relationships and open doors in markets where the company still wants to grow. After Lisbon, the next major stop on the calendar is ICE Barcelona 2026 in January, where CT Interactive plans to bring the jackpot mechanic and a wider slate of upcoming titles to a global audience.
Looking ahead for CT Interactive
Beyond events, the company is charting its expansion into additional jurisdictions with what Ivanov describes as a cautious but ambitious strategy. CT Interactive is focusing on regulated markets with stable frameworks, where it can roll out content in a way that supports long-term growth rather than short bursts of activity.
He stresses that new launches will continue to sit within a strong, responsible gaming and compliance framework, and that the studio has several new slot projects in development that will build on the ideas introduced by The Diamond Tree. Details of those upcoming titles remain under wraps, but the direction of travel is clear.
For now, The Diamond Tree acts as a showcase for how CT Interactive wants to compete: multi-game progressives, careful attention to audiovisual presentation, and a commitment to highly regulated markets. As competition for screen space intensifies, mechanics like this one are likely to play a bigger role in how suppliers differentiate themselves in the online casino lobby.