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Gjovig to receive Royal award

By WHITNEY PANDIL-EATON, Staff Writer wpandileaton@minotdailynews.com
POSTED: October 17, 2008

Bruce Gjovig will receive the officer-knight Order of Merit on Wednesday, given to nationals and foreigners to reward their service to Norway.

Gjovic, who grew up near Crosby, will receive the award from Norway Ambassador Wegger Strommen at its embassy in Washington, D.C. Gjovig is receiving the medal to honor his work with the Center for Innovation and the Nordic Initiative program at the University of North Dakota.

The Center for Innovation provides assistance to innovators, entrepreneurs and researchers to launch new endeavors with the help of private and public funds. Since it was formed in 1984, the center has helped launch over 400 new products, employing more than 4,000 people and has received over $110 million in investments.

Gjovig's Norwegian passion began back in the early 1990s when, as the founding director for the center, he was invited to Norway to speak with businesses and government officials about entrepreneurship in business.

With 30 percent of the 12 million Scandinavians in the Upper Midwest having Norwegian ancestry, it made sense to want to connect, Gjovig said.

"Many (Dakotans) have a strong interest in the heritage and culture, but most don't have any connections to modern Norway," Gjovig said.

In 1997, the Nordic Initiative was created with a vision, "To provide extraordinary educational, intellectual, cultural, technology, research, trade and economic benefits and opportunities for students and citizens of the Upper Midwest, Norway and other Nordic countries."

The program focuses on student-exchange programs in medical, law, engineering, business, history, communication and other fields of study. Having survived the chopping block on more than one occasion, UND's Nordic Initiative is the second largest Norwegian program in nation, having hosted over 90 groups and dignitaries. Gjovig added that the program probably would not have survived if not for Norway and North Dakota's similarities both physically, with a small, mostly rural population and socially, sharing similar values and culture characteristics.

"Norway is a small country that has a huge impact on the world," Gjovig said. "North Dakota is also small, but wants to have an enormous impact. The Nordic initiative fostered an understanding and a relationship. It's a chance to impact the lives of modern Norway, which is a very sophisticated country."

"Being a farm boy from Crosby, it's a terrific honor," he said. "I'm delighted to bring the award back to North Dakota, the heart of Norway in the U.S. But am I accepting the award on behalf of the initiative."

Traveling to Washington to receive the award will be a reunion of sorts.

"Wegger (Strommen) has been a friend for many years and I have a great deal of respect for him," Gjovig said, "So this will be fun for me."

Gjovig said he is planning a trip to the Leading Edge Technology Park in Stavanger, Norway, to participate in several intellectual exchanges with numerous oil, manufacturing and technology businesses.

"With the recent oil boom in North Dakota and the existing boom in Norway, there is a huge opportunity in the oil industry and there is much we can learn from the Norwegians," he said.

"In the early 1900s, Norway was one of the poorest countries in Europe, but its economic transformation is astounding." Gjovig added. "I want to bring back the educational, investment and technology concepts back to North Dakota to help people rise to their potential."

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